build your audience

Claim ownership, by verifying your domain on social API, you need access to DNS record into your cpanel, or what host are you use. Verify every page name[alias game title], do a copyright for the cover and more, before posting, even for the game name[ title].

Use Google Search Console to verify ownership for the domain, then index your game page on it, Google Developer Console, to take all the metadata for your game title, screenshots ,name of the game, any other information, like developer name, publisher ,release dates etc.

Use your game title as a hashtag on every post

Tip: do a post with emojis only, describing your game, with spaces forming an image, and a link for the demo.

Reddit( r/gaming + your niche genre) Tumblr (blaze ads) indie video game , indie db, telegram, watsapp, Instagram,Gamejolt,gamer greasy, imgur,google(YouTube) and FB. This is the place to make successful ads .

But not just promote as an ad, and see results, needs to be set-up, with geo location, keywords, hashtag, profession/occupation, age range, etc.

• Start marketing before you even have a game. Build audience off-platform with consistent posting, updates and insights. Have a brand strategy, a GTM plan. This is #1 reason many developers fail before they even begin - no focus on marketing

• Short form content is easy to make, time-saving and doesn't need a high-quality bar to capture attention

• Get your Steam page up early - bring your flock to Steam and start Wishlisting early, leverage the Community page. Again, consistency in messaging is key,like example starting with a “PROLOGUE” separate app, but it’s a prologue page for your game, gaining wishlists .prologue build, etc. play the story!

• Build your influencer network. Get creators invested in the project as soon as it's appropriate. Increase your chances of them sharing the game and converting them to evangelists

• If you can't network, you still need a strategy. Build target lists, send demos, send alpha access, send beta access, send launch keys
  

Everything you do as a new dev should have marketing in mind from Day 1, and should maximize your chances of virality. You may only need 1 key post, influencer, or group to break open the dam. As long as the content and consistency is there, they'll stick around. Make your own discoverability and Steam will amplify that, it won't hand it to you on a platter (usually).

Great pointing ☝️. But you need to consider re-targeting. What is the age of those who you know that are staying home for holidays, for example, Christmas? And geography research, about the population. If in Canada or the US are more single men. For example. Who has a family, will be out.

A content calendar is a king 🪝 based on research and test, to see when your audience is there.

Also for live streaming on the Steam store page, as well. A random day is Tuesday, because Monday and Tuesday, are bad days after a good relaxing weekend.

Also, don't do it on the first 🥇 1st Christmas Day. Needs to pass 24 hours.

Start by building your game until it’s about 60% complete. This allows you to have a solid foundation and enough content to start promoting your game.

Building your audience on social media.

Begin with a trailer and use your game’s name as your username. Here are some platforms where you can start: TikTok for Business, there is an influencer marketplace, to collaborate with, like TCM, and also a creative creator portal, to gain monetization, from your posts.

Doing a live stream must have 1000 followers. Gamer Greasy Game Streamers Melee Snap Inc. is a camera company. Learn more about at www.forbusiness.snapchat.com Tyroo is Snapchat's authorized reseller in Vietnam, Thailand, the Philippines, and India. We help brands help scale their advertising on platforms. Reach out to us to build your brand with our advertising solutions.

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Features of Snapchat for Business Easily create and manage ads Reach the audience that matters most to you Launch ads with just $5 a day Instagram for business [ +groups} [you can do live streams as well] Facebook Page [+ groups] even your Facebook personal profile must be set as creator one, you can gain monetization from it too, as stars, from posts, and weekly reels.[you can do live stream as well] Linkedin Page[+ groups] [you can do live stream on the page

] X[ + group chat, community groups ][ you can do live stream if you have x pro/blue badge] Forums, blogs, storyfire, tumblr, don’t forget to join groups as streamers too, not only gamers, will gain visibility, but be aware of self-promotion rules, and not get caught.

On Instagram, search for gaming influencers. They usually charge between $10-$20 to post your video on their profile. The same applies for TikTok.

Other platforms to consider include IndieDB, Reddit (for live streaming), and LinkedIn (for joining gaming groups and pages). Use restream.io for multi-streaming.

here is
a good idea, for using footage with gameplay, collaborating with another remixing channel, who will use copyrights legal, and have 2m views :))

Pc Gamer steam community

Melee is a community-powered app for gamers to get highlights, updates, and discussions on their favorite games.

Available now for Android and iOS. here

Powerful gaming community here

Indie Live Expo

A powerful gaming community indie expo
Put your demo\s here, will explode.

Do a bot in Discord App developer, without interaction links, or policies, etc, then make a node js code, for it, using this you can assign and customize it as a character.


Timing for posting on social

Post on Wednesday, Thursday and Saturday, you can do an A/B test for Sunday as well, think about the timezones, if the USA is appropriate to your time zone, if you’re from Europe like me, i need to post at 5 AM

GMT +02 [Bucharest time zone]. But I need to post at 6 PM GMT +02 too, because of other countries like mine, time zones.

Using this will help you to stream in a loop on every social platform at once, you can add a recorded or recording a video.

Make a plan:

Before you start playing, take some time to think about your goals for the game. Do you want to focus on completing all the quests and exploring every area?

Do you want to focus on building up a powerful character? Having a clear idea of what you want to achieve can help guide your strategy.

Don't be afraid to try different approaches: Every game is different, and what works for one game may not work for another. Don't be afraid to experiment with different strategies and approaches to see what works best for you.

Identify your target audience: The first step in any marketing strategy is to identify who you are trying to reach. Consider the types of players who are most likely to enjoy your game and tailor your marketing efforts accordingly.

Determine your marketing budget: Your marketing budget will determine the scope and scale of your marketing efforts. Consider the resources you have available and allocate them wisely.

Create a marketing plan: Once you have a clear understanding of your target audience and budget, create a detailed marketing plan that outlines the specific tactics you will use to reach and engage potential players. example : pc gamers-genre-geolocation.

Use a variety of marketing channels: There are many different channels you can use to reach potential players, including social media, online advertising, email marketing, and influencer marketing. Experiment with a mix of channels to see what works best for your game.

Utilize pre-launch buzz:

Building anticipation and excitement for your game before it is released can be a powerful marketing tool. Consider creating a website, social media accounts, and other online presence to start generating buzz and build a community around your game.

Offer incentives for players to share and promote your game: Offering incentives, such as exclusive in-game rewards or early access to the game, can encourage players to share and promote your game to their friends and followers.

Analyze and adjust your strategy:

As with any marketing effort, it is important to track the effectiveness of your strategy and make adjustments as needed. Use analytics tools to monitor the performance of your marketing efforts and make changes as needed to optimize your strategy.

Some popular options include:

Reddit is a social media platform organized around communities called "subreddits," which are dedicated to specific topics. There are many subreddits related to gaming, including ones specifically for RPGs.

Discord is a chat and voice communication platform primarily used by gamers. Many Discord servers are dedicated to specific games or genres.

Game forums: Many games have official forums hosted by the developers, where players can discuss the game, share strategies, and provide feedback. If your RPG has an official forum, this can be a good place to share information and connect with other players.

Social media platforms like Twitter, Facebook, and Instagram can be great places to share information about your game and connect with potential players.

Game developer conferences and trade shows: Attending conferences and trade shows like the Game Developers Conference (GDC) ,Gamescom and local ones.

can be a good way to network with industry professionals and share information about your game.

It's important to remember to follow the rules and guidelines of any community or forum you participate in, and to be respectful and

considerate of other users.

Creating a game forum as a developer can be a great way to build a community around your game and provide a platform for players to

discuss the game, share strategies, and provide feedback.

Here are a few steps you can follow to create a game forum:

Choose a platform: There are several different platforms you can use to create a game forum, including standalone forum software like

phpBB or vBulletin, or social media platforms like Reddit or Discord. Consider the features and functionality you need, as well as the

resources you have available, when selecting a platform.

Set up the forum: Follow the instructions provided by the platform you have chosen to set up your forum. This will typically involve

creating an account, setting up the forum's structure and layout, and adding any necessary categories and forums.

Promote your forum: Once your forum is set up, you'll need to let people know about it. Share the forum's URL on your website and social

media channels, and consider reaching out to gaming websites and forums to share information about your forum.

Moderate and manage the forum: As the forum's creator and administrator, you'll be responsible for managing and moderating the forum.

This will involve enforcing rules and guidelines, moderating content, and responding to user feedback and inquiries.

Your own blog: You can also create your own blog, you can use free platforms such as WordPress or Blogger, or paid platforms like

Squarespace or Wix. This allows you to have full control over your content and build your own community.

These are just a few examples of the many platforms available for publishing articles and blogs about video games. It's important to research

each platform to see which one best fits your needs, audience, and goals.

Engage with your community: An active and engaged community is key to the success of a game forum. Make an effort to regularly

participate in discussions and respond to user feedback to build a strong community around your game.

There are many platforms available for publishing articles and blogs about video games. Here are a few options you might consider:

Medium is a popular blogging platform that is focused on high-quality, long-form content. It's a great platform for publishing in-depth

articles and analysis on a wide range of topics, including video games.

IGN is a well-known video game news and reviews website. They also have a blog section where you can submit your articles, it's a

good platform to reach a large audience of gamers and game enthusiasts.

Gamasutra aka GameDeveloper.com is a website focused on the game development industry. It has a blog section where you can post articles about the game development, game design, and game industry news and trends.Have a blog section for submission

Kotaku is a popular website that covers video games, technology, and entertainment. They have a blog section where you can submit your articles, it's a good platform for reaching a wide audience of gamers and game enthusiasts

Polygon is a website that covers video games, technology, and entertainment. They have a blog section where you can submit your articles, it's a good platform for reach a wide audience of gamers and game enthusiasts.

Reddit is a social media platform that has a large number of communities, also known as "subreddits", dedicated to various topics, including video games. You can post your articles in the appropriate subreddits for your topic, and engage with other users in the community.

Port your game to the cloud shortly

Ubitus is a cloud gaming solution provider, operates the world’s best GPU virtualization and cloud streaming technology. By adopting

Ubitus’ solution, world-leading telecom carriers can operate their cloud gaming service. As long as users are connected to a

broadband or wireless network, they can enjoy AAA gaming experience across various devices, such as smartphones, tablets, game consoles,smart TVs, and personal computers.

Ubitus’ comprehensive GDK (game development kit) provides a fast-to-market onboarding solution to support worldwide game companies

and developers, who are interested in cloud gaming. Ubitus partners with telecom carriers, online service providers and game publishers around the world to bring the best cloud gameplay experience to users.

There are forums like IGN and Kotaku,

There are many places where you can promote your blog

Here are a few suggestions:

Social media platforms: Share your blog on your personal social media accounts, as well as relevant gaming groups or communities on platforms like Facebook, Twitter, and Reddit.

Gaming forums:
There are many forums and message boards dedicated to gaming, where you can post about your blog and engage with other gamers.

Gaming blogs and websites:

Reach out to other gaming blogs or websites and see if they would be interested in featuring your blog on their site or sharing it with their followers.

Podcasts and YouTube channels:
There are many gaming podcasts and YouTube channels that may be interested in featuring your blog on their show or channel.

Email newsletters:
If you have an email list of gaming enthusiasts, consider sending them an email about your blog.

By promoting your blog in a variety of places, you can increase the chances that it will be seen by a wide audience of potential readers.

There are many forums and message boards dedicated to gaming, so it can be difficult to recommend specific forums without knowing more about the specific focus of your blog. Here are a few general gaming forums that you may want to consider:

IGN BOARDS

PC Gamer Forum

1. Reddit: There are many subreddits (subforums) dedicated to different types of games, such as r/RPG, r/tabletopgames, and r/indiegaming r/gamedev r/pcgaming r/gaming

r/boardgames. You can search for subreddits related to the type of game you are blogging about and post about your blog in those communities.

2. BoardGameGeek: This is a forum for board game enthusiasts, with a section dedicated to role-playing games. You can post about your blog.

3. net: This is a forum specifically dedicated to role-playing games. You can post about your blog in the appropriate section of the forum.

4. IGN Boards: IGN is a popular gaming website with a forum section where you can post about your blog.

5. GameSpot is another popular gaming website with a forum section where you can post about your blog.

These are just a few examples, and there are many other gaming forums out there that you may want to consider as well. It's a good idea to do some research and find forums that are specific to the type of game you are blogging about and that have a large and active community.

In addition to posting on forums, you could also reach out to gaming blogs and websites directly to see if they would be interested in featuring your blog or conducting an interview.

It may also be helpful to create a press kit with information about your game, including a press release, screenshots, and other relevant materials that journalists and bloggers can use when writing about your game.

I’ve tryied to compile a list of board game podcasts and this is what I’ve got so far!

I’ve focused a bit more on podcasts that lean towards being interested in light, party or story telling / light RPG games, podcasts that are active (have released episodes in the last couple of months) and especially those based in the UK - but I’m trying to make it as comprehensive as possible within that space.

1 Player -

20 Sided Gamified Podcast -

A Bit of Board Games -

A Couple Games -

AllAboardGamer -

Always Player One -

Antsy to Gancy -

Anyone’s Game -

Around the Board -

Bards of the Board -

Beans and Dice -

Beyond Solitaire -

Bitewing Games -

Blue Peg, Pink Peg -

Board Again Games -

Board Game Backwards -

Board Game Barrage -

Board Game BBQ -

Board Game Binge -

Board Game Blitz -

Board Game Box Office -

Board Game Cantina -

Board Game Design Lab -

Board Game Dojo -

Board Game Famous -

Board Game Gateway -

Board Game Geek -

Board Game Gumbo -

Board Game Hot Takes -

Board Game Impact -

Board Game Mechanics -

Board Game Minimalist -

Board Game Snobs -

Board Game Top 10s -

Board Gamers Anonymous -

Board Games Are For Losers -

Board Games Insider -

Board Games To Go -

Board Games with Variant Hex -

Board of Games -

Board on the Air -

Board Out of My Mind -

Board Stupid -

Board with Each Other -

Board with Family Games -

Board with Finns -

Board with Videogames -

Boards Alive -

Boards and Swords -

Breakup Gaming Society -

Bucket List Board Gamers -

Burky and Badger’s Board Game Babble Show -

Cardboard Philosophy -

Cardboard Time -

Champions of Tabletop -

Chasing Meeples -

Cinegamer: A Board Game Podcast -

Critical Role -

Current Plays -

Dads on a Map -

David’s Game Show -

Decision Space -

Devon Dice -

Dice and Mallet -

Dunces N’ Dummies -

Eat Lunch and Board Game -

Engaged Family Gaming Podcasts -

Escape into Board Games -

Everyday Board Games -

First Player Token -

First Player Token -

First Turn Tabletop -

Five Games for Doomsday -

Forgot My Dice -

Friendly Local Game Pod -

Fun Problems -

Game Boy Geek -

Game Brain -

Game Design Unboxed -

Gamer Radio -

Games From The Cellar -

Games Over Board -

Garret’s Games and Geekiness -

Gee Whiz -

Gettin Gamey -

Get Your Geek On with Podcast of a Lincoln Geek -

Giggles and Games -

Global Gamers -

Going Analog -

Happy Jack’s RPG Actual Plays -

Happy Jack’s RPG Podcast -

Happy Jack’s RPG One Shots -

Hidden Gems -

Homo Ludens -

Hot Game Magnet -

I’m Having My One -

Intertextual Cardboard Experience -

Intertextual Cardboard Experience -

Lay It On The Table -

Level Up Board Game Podcast -

Lords of the Dungeon -

Ludology -

Married & Board -

Materialise -

Meeple Minded -

Meeple Nation -

Meeple Town -

Meeples and Wine -

Mentor Minutes -

Mile High Game Guys -

Not Another D&D Podcast -

No Pun Included -

On Board Games -

On Chit Wonder -

One Stop Co-op Shop -

Open Owl Studios -

Organised Fun -

Orthogonally Adjacent -

Pick Up and Deliver -

Plaid Hat Games Podcast -

PlayDNA -

Polyhedron Collider -

Punchboard Paradise -

Rahdo Talks Through -

Reading Rulebooks -

Replayable -

Reading Rulebooks -

Replayable -

Rolling Dice Taking Names -

Roster United! -

Rum & Wings -

Salt and Sass -

Shane Plays Geek Talk -

Sheffield Board Game Club -

Shut Up and Sit Down -

Solo BG -

Solosaurus -

So Many Board Games, So Little Time -

So Very Wrong About Games -

Sporadically Board -

Strange Assembly -

Tabletop Bellhop -

Tabletop Games Blog -

Tabletop Merchant -

Tabletop Sessions -

Tabletop Shop -

Tabletop Sportcast -

Tabletop Submarine -

Talking Cardboard -

Talk Cardboard (No Pun Included) -

That Board Game Show -

The Arcane Alienist -

The Ascent of Board Games -

The Billowing Hilltop -

The Boardgame Specialists -

The Board Boys Podcast -

The Board Game Shenanigans Podcast -

The Board Gaming Doctor -

The Board Game Triangle -

The Board Game Workshop -

The Broken Meeple -

The Charge Plated Podcast -

The Dice Tower -

The D6 Generation -

The Family Gamers -

The Five By -

The Friendly Meeples Lounge -

The Gamecasters -

The Game Design Round Table -

The Game Table Podcast -

The Gaming Moguls -

The Geek All-Stars -

The Giant Brain (Brainwaves) -

The Incomparable Game Show -

The Longest Turn -

The Meeple Society -

The Nude Cubes -

The Offline Gamer -

The QueerXP -

The Secret Cabal -

The Spiel -

The Staying In Podcast -

The Tabletop Boardcast -

Thespokentoken -

Think Like a Game Designer -

This Board Game Life -

This Game is Broken -

Two Can Play That Game -

Unboxed A Board Game Industry Discussion -

Virtually Analogue -

Welcome 2 Games -

What Am I Rolling -

Which Game First -

Whose Turn Is It Anyway -

Wishing you all the best. This is the part nr 1 of the article. Thanks.

Get in touch if you need my help.